About Us
San Francisco - Saint Petersburg - Warsaw - Tallinn

It's all about people and their passions.
Improving your outbound and helping you sign new customers ARE OUR MASTERY & PASSION.
We love studying new cases, cultures, and styles. We're eager to help you change things for the better. That's how we make friends across the globe. Because we see the world the same way you do and share your ambition to aspire to GREATNESS.
Our Clients: Europe
  • We cooperate with SUAFI on sales talents recruitment and sales enablement services, which includes improving our social selling, generating leads, and appointment setting services, as part of customer acquisition strategy. Professional and speedy!
    Nikita Fedorov
    Founder, CEO at Qase
  • We've partnered with Start Up And Fly for over 3 years now. They helped us move the HQ to Vancouver, hire local sales talents, and improve our demo flow & playbooks. Now we're working on a B2B lead gen campaign. I keep suggesting SUAFI to my CEO-friends who're looking for international expansion.
    Igor Debatur
    Co-founder, CEO at Uploadcare
  • We started working with SUAFI in mid-2021. Since then, the guys have been generating regular appointments, and some of them have turned into paying customers. I like the flexibility and professionalism of the team; very agile in testing and changing its strategy if needed.
    Nate Lisker
    Sales Manager at HypeAuditor
  • We cooperate with SUAFI on building an outbound customer acquisition machine. They allocated 4 data analysts, an SDR, a PM and the team works in unison as if it's in-house. They started generating web demos from day one! Team also help us analyze our demo flow, and improve paid clients' conversion.
    Almas Abulkhairov
    Founder at SpatialChat
  • I was highly recommended to work with this team by fellow entrepreneurs. We were looking for local experts who can help us penetrate the US B2B market. Very excited to start our multi-channel outbound project and hope that over time Start Up & Fly will completely outsource our outbound.
    Zara Martirosyan
    Founder, CEO at inKin
  • We first met with Sergey at the SAASTR co-working space in San Francisco back in 2015. Since then Start Up And Fly has helped us hire US-based AE and a customer success expert. We also set up a new type of outbound campaign, that eventually allowed us to sign our first large franchise client.
    Max Pechersky
    Co-founder, CEO at PromoRepublic
  • DAT project partners with Start Up And Fly on GoToMarket strategy and BuzDev in the U.S. The team is helping us take care of importing, FDA, and UL certifications, as well as B2B sales and distribution. In parallel, we're working together in the Polish PRIZE accelerator as both scouts and mentors.
    Albert Smektalski
    CEO, Investor at DAT
  • SUAFI is currently helping us with CusDev activities in the US and EU. The project got up to speed very quickly and the results so far are exceeding our expectations! They have an awesome price to service quality ratio, compared to what we see on the market.
    Elena Chernysheva
    Head of Product at Yandex
  • I enjoyed working together on booking several dozens of appointments with investors. Despite the short notice, the team hopped on the project and was very creative. I look forward to keeping this partnership active.
    Arkadiy Meshkovskiy
    CEO at Rentmania
  • We've been working together with Sergey's team on the investment campaign. Lots of insights and quality appointments with potential investors/partners. Look forward to solving new challenges side by side with SUF!
    Oleg Demidov
    Founder of CrowdSpace
  • We're working with SUAFI on setting up product demo calls with support and customer success teams across North America. They helped us shape our pitch in the right direction (marrying AI and human chats).
    Andrew Ganine
    Founder at ActiveChat
  • Start Up And Fly team is helping us penetrate large EU-based retail chains and expand our brand further. They take care of our corporate LinkedIn, social posting and outbound lead-gen.
    Anastasia Dolinovskaya
    Export KAM at Chumak
Success Stories: US-based Brands
We research prospects data and help scale outbound campaigns to established US and Canadian brands
  • Shannon Clement
    Team has done a fantastic job of helping me to generate leads. So much so I'm having a hard time keeping up with all of them. They put all of my leads in Hubspot and sort them by stage and add tasks for me so I know who to follow up within a priority sequence. They are like an outsourced sales team. They're also super personable and great to work with.
  • Peter Pilarski
    We've been working with the team for about 6-weeks and its amazing how many quality leads we are talking to already. The targeting has been on point and we are thrilled with how the campaign has been going. The team is hyper engaged, responsive and easy to work with. A great service that adds a lot of value to our company.
  • Andreas Mueller-Schubert
    We used the LinkedIn lead gen with a focus on wineries. Since start of the campaign we have seen great activities on LinkedIn like 100s more connections, ongoing communication and concrete high value leads. We just closed a new client - 100% generated by the LinkedIn lead gen campaign - that has the potential to become our biggest agency client. The first order was for 4 high-end websites plus the verbal commitment to run all the social media, advertising, email marketing and SEO. Monthly estimated retainer $5k plus/month. The team has a well thought through methodology to setup and continuously improve the campaign. Everyone involved in the campaign is very professional, flexible and fast responding. A great team to work with that delivers results. Thanks!!
Meet Our Team
International Marketers and Sales experts,
we inspire each other to solve your challenges.

  • Sergey Krivochurov
    Founder, CEO
    Serial entrepreneur with 10+ years in hi-tech. Led a major SaaS based sales coaching platform, where he collaborated with top sales teams in the US on a daily basis.
  • Sophie Grechenko
    Head of SDR team
    Sophie oversees all projects' messaging and maximizes the number of booked appointments for each campaign by driving LI messages, emails, and CRM funnels.
  • Alina Penkina
    Head of Operations
    Alina oversees all projects' KPIs, making sure our lead-gen and recruitment teams are performing well across all campaigns, and always aspires for perfection.
  • Nadya Sterkhova
    Offshore Account Executive
    Studied business management in London, Nadya is experienced in FinTech and global markets. She helps SUAFI clients handle CusDev interviews and web demos. Avid ace racer.
  • Maria Pakhomova
    Maria is in charge of written correspondence on behalf of our clients. She sets up plenty of sales web appointments for our global tech partners.
  • Alyona Ditina
    Operations Manager
    Alyona plays a key role in company's efforts aiming at finding the best candidates for our partners across the world, with a focus on customer facing teams.
  • Adele Akhmadieva
    Email Marketer
    Adele is in charge of setting up and executing all company's email messaging. She's perfecting our cadences week in and week out. Art history connoisseur
  • Kirill Kasymov
    Oversees creating outreach cadences, A/B testing, and written correspondence with prospects. Amateur standup comedian
  • Ziada Filippova
    Based in Istanbul, Ziada handles all prospect communication on a number of important projects. As a hobby, she explores cultures of the CIS countries.
  • Aklima Zhanakhmetova
    Almaty-native, Aklima is driving outreach messages via LinkedIn and Email, scheduling as many web calls as possible. Traveler and crypto enthusiast
  • Alina Yatsyk
    Alina has been with the company since its foundation, she's an expert in any aspect of the lead generation and data research process.
  • Kate Gamezo
    Based in Minsk, Kate combines data analyst duties for B2B projects with CEO's PA. A fan of animation and the Italian language
  • Polina Petrachkova
    Polina focuses on manufacture startups. She's an adrenaline junkie, swimmer, yogi and traveler.
  • Marina Merkulova
    Marina handles data research for international tech projects. Semi-pro rifle athlete
  • Anastasia Yatsyk
    Nastya is in charge of building lists of leads & prospects within the gaming industry. Fantasy-fiction lover
  • Alena Krymova
    Based in Saint-Pete, Alena is in charge of lead gen activities for tech startups. Amateur tennis player.
  • Elisavet Nafanailidou
    Liza is in charge of lead-gen service for distributed sales teams. Amateur tennis player and painter.
  • Elvina Sharifullina
    Elvina oversees our recruitment search. Avid photographer and amateur tennis player
  • Nadie Berdiyarova
    Lead Gen Specialist
    Based in Uzbekistan, Nadie manages LinkedIn pages. Dancer (K-pop) and a fun of intellectual games
  • Arina Serkova
    Data Analyst
    Manages LinkedIn pages and researches the target prospects. Dancer and traveler
  • Marina Bender
    Data Analyst
    Making research of the target leads and prospects across the globe. Studies German and love vinyl music
  • Sveta Abdykadyrova
    Data Analyst
    Searching for target prospects and DMs across the globe. Amateur dancer and painter
  • Zhazira Sissenbayeva
    Data Analyst
    Kazakstan-native, Zhazira oversees LinkedIn & the target prospects research. Eager reader and yogi
  • Zarina Daribayeva
    International lead-gen activities and compensation payments. Enjoys reading and vocals
  • Milana Tsopanova
    Data Analyst
    Making research of the target leads and prospects across the US and the EU. Passionate dancer
  • Julia Nazarova
    Data Analyst
    Julia focuses on B2C solutions, searches for leads and influencers. Camping enthusiast and dancer
  • Anastasia Nevar
    Kaliningrad-native, Nastya drives lead-gen for startups in emerging markets. Artist and a film student
  • Anastasia Korotaeva
    Lead Gen Specialist
    Making research of the target leads and prospects across the CIS countries. Ardent Yogi
  • Viktoriya Tarasova
    Working with gaming and toys industries. A fan of sports, cooking and books
  • Bibinur Kozhagaliyeva
    Data Analyst
    Making research of the target leads across Africa and rest of the globe. Amateur interior designer
  • Tatiana Dubina
    Leads and prospects research in the games distribution industry. Amateur film photographer
  • Alisa Fanyan
    Studied in Sorbonne, Alisa is in charge of data enrichment for several projects. Rhythmic gymnastics enthusiast
  • Alex Zhuchkov
    Looking for leads and target prospects around QA teams. A fan of cycling and ping pong
  • We're hiring :)
    data analysts and sales dev reps
    Send your resume at sergey@startupandfly.com and join our team!
Contact Us And Let's Get Started
Write us to book a demo or get a free consultation
Start Up And Fly Inc.
SAASTR Co-Selling Space
255 Kansas St,
San Francisco, CA, USA

Pae 25-47 Tallinn,
11414 Estonia

San Francisco | Saint Petersburg | Warsaw | Tallinn